
In this episode of Outside the Box, Terry Campbell talks with Jonathan Friedland of NormaMax Insurance Solutions about parametric insurance—a flexible way to fill coverage gaps for self-storage and commercial properties.
Instead of waiting on traditional claims, parametric policies pay out when predefined triggers—like wind speed, hurricane paths, or flood levels—are met. That means:
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Fast liquidity after storms
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Coverage for exclusions traditional carriers won’t touch
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Customizable protection, with limits up to $20M
With rising wind and hail deductibles—sometimes $50,000 per building—this solution is especially valuable for coastal facilities struggling to secure coverage.
Parametric insurance works best as a supplement to standard policies, giving owners broader protection and peace of mind.
👉 Watch the full conversation:

